Kirk Cameron 'Unstoppable' Facebook Ban Explained! Why Did Social Media Site Block Trailer For Christian Film? [VIDEO]

By Melissa Siegel July 23, 2013 8:56 AM EDT
Kirk Cameron

A screenshot of the trailer for Kirk Cameron's film Unstoppable, which was briefly banned by Facebook and YouTube over the weekend. (Photo: YouTube Screenshot/unstoppable)

Why was Kirk Cameron's Unstoppable trailer banned on Facebook? According to a statement from the social media website, the whole situation was the result of a technical error.

"To protect the hundreds of millions of people who connect and share on Facebook every day, we have automated systems that work in the background to maintain a trusted environment and protect our users from bad actors who often use links to spread spam and malware," the statement said. "These systems are so effective that most people who use Facebook will never encounter spam. They're not perfect, though, and in rare instances they make mistakes. This link was blocked for a very short period of time after being misidentified as a potential spam or malware site. We learn from rare cases such as these to make our systems even better."

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RELATED: Read About The Controversy Over Kirk Cameron's Banned Film Trailer!

Cameron made headlines last week when he announced that the trailer for the religious-themed film had been banned on social media. Unstoppable, which will play for one night only at Liberty University in September, discusses the role God plays in tragedies.

"Calling all friends of Faith, Family, and Freedom!" Kirk Cameron wrote on Facebook last Thursday. "Facebook has officially 'blocked' me and you (and everyone else) from posting any link to my new movie at UnstoppableTheMovieDOTcom, labeling the content as 'abusive,' 'unsafe,' and 'spammy'! I can't even write the real link here, or Facebook would block this post too!!"

Fans responded to the outcry, and soon the trailer was back up on Facebook. YouTube also briefly blocked access to the video, but it is now freely available on the film's website.

At the time, some felt that these posts from Kirk Cameron were all part of a publicity stunt. People did post supposedly working links to the movie's website during the supposed Facebook ban. However, this statement from the social media website seems to imply that there was in fact a ban, albeit an unintentional one.

Check out the controversial trailer for Kirk Cameron's new film below.

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