Karlie Kloss landed her second ad campaign with Topshop as she was once again hailed as the face of the brand's Spring/Summer 2016 collection. To recall, the 23-year-old star's first ever endorsement eight years ago was from the said fashion retailer.
"It is thrilling to have Karlie back, eight years after her first modeling job and first Topshop campaign alongside Jourdan Dunn," the British high street giant creative director Kate Phelan said in a press release, according to People. "She is the ultimate Topshop girl and modern super[model] — a world-renowned fashion figure, businesswoman, entrepreneur and philanthropist who will resonate with our global customers through her many talents, ambitions and passions."
The former Victoria's Secret Angel, on the other hand, revealed in the behind-the-scenes video that the reunion was "wonderful" and "quite sentimental." She also added that "It's come full circle, so it's really nice."
Back then, Kloss joined together with an upcoming-new-model Jourdan Dunn. However, she was doing it solo now as she stars the new campaign all by herself, Business Standard News reported.
"My grandmother brought me over from St Louis. I was young and shy and super nervous on the set of Topshop," she said. "Luckily I was shooting with Jourdan Dunn and we became overnight best friends. I think she had me in stitches the whole time we were shooting."
As part of Topshop's 2016 campaign, they are motivating their consumers to "Be More Karlie" this year. Meanwhile, Mirror noted that Tyrone Lebon, a renowned celebrity photographer, shot the advertising photos, and that Phelan herself styled Kloss.
Her pictures would be seen in Topshop's stores, promotions, over the internet and social media pages. Furthermore, Kloss was evidently a beauty-and-brain as she chose to leave her Angel's wings as a VS model last year to pursue her college.
She's now studying at NYU, but still managed to squeeze some modeling commitments at times. Kloss revealed that she's, in fact, "a nerd about maths and science" and has an eye in computer science and coding.